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Showing posts from July, 2019

DSOM day 10- topic- facebook's feature

    Key features of facebook Connect with friends Facebook allows you to  maintain friend list  and choose privacy settings to tailor who can see content on your profile Facebook Friend Finder:  Enables you to scan the e-mail addresses in your e-mail address book to find whether those people are already on Facebook. People You May Know:  Shows you the names and pictures of people you likely know. These people are selected for you based on commonalities like where you live or work or how many friends you have in common. Search:  Helps you find the people who are most likely already using Facebook. Communicate with Facebook friends Facebook supports interactive online chat and the ability to comment on your friend's profile pages to keep in touch, share information or to say "hi." Share your thoughts Maybe you’re proud of the home team, maybe you’re excited for Friday, or ...

DSOM Day 9 : topic - what is google analytics

                          Google Analytics.                             What is Google analytics? Google Analytics is a website traffic analysis application that provides real-time statistics and analysis of user interaction with the website. Google analytics enables website owners to analyze their visitors, with the objective of interpreting and optimizing website’s performance. Google analytics can track all forms of digital media and referring upstream web destinations, banner and contextual advertisements, e-mail and integrates with other Google products. It is a web  analytics  service offered by  Google  that tracks and reports website traffic, currently as a platform inside the  Google  Marketing Platform brand. ...  Google Analytics  provides a...

DSOM Day1: topic - what is digital marketing.

          digital marketing Digital marketing is the promotion of products and brands using technology or the social media platform. It also includes texting, instant messaging, video, apps, podcasts, electronic billboards, youtube videos, digital television and radio channels, etc SEARCH ENGINE OPTIMIZATION    It is the “process of getting traffic from the free, organic, editorial or natural search results on search engines.” By understanding how search engines rank websites, one can optimize a website to maximize its chances of ranking higher for relevant searches. However, search engine algorithms continue to change, making it essential for online businesses to stay up-to-date with best practices to claim high rankings for relevant keywords. SEARCH ENGINE MARKETING (SEM) & PAY-PER-CLICK ADVERTISING (PPC)  SEM) is the process of gaining website traffic by paid ads on search engines. Google AdWords is one of the most popula...