Topic- Advance SEO Techniques



 Advanced SEO Techniques

1.  Complete an SEO Audit on your website


Auditing your website helps you discover why you’re not getting enough search traffic and sales.
In general terms, auditing is a systematic examination of an event, a result, a concept, or financial books that is done in order to figure out where you stand and how to make smarter decisions in the future. In the SEO world, auditing is a growth hacking technique that will help you attract and retain customers.

This may not sound like an advanced SEO strategy, but you’d be surprised how many websites are missing basic on-page SEO like page titles or descriptions.

Here’s what you should be looking for during an audit:
Check #1: Do all your website’s pages have SEO meta titles and descriptions?
Check #2: Is each page on your website optimized for SEO keywords?
Remember, optimize appropriately without keyword stuffing!
Check #3: Is your URL structure optimized for search engines?
Check #4. Is each page and blog post formatted properly?
·         Broken up with headings and subheadings (h1 and h2 tags)?
·         Using 2-3 sentences per paragraph?
·         Bolding or italicizing important points?
·         Optimized with a call to action?

Check #5: Do all your images have keywords in their ALT tags?
Check #6: Are you using links in your content?

 2.Learn what your users want

                                                  
You need to focus on what your target customers want. When you understand what they want, you can develop content that draws them in.
When you listen to feedback from your target customer, it guides the content you create to attract more of them.
You can also use Google Analytics to find out what your readers want.

Step #1: Login to Google Analytics. On the left-side menu, click on Behavior -> Site Content -> All Pages.

Step #2: Look at what your most popular pages and posts are.

3.Create SEO optimized landing pages


A well-designed landing page can improve your lead generation and sales. The more landing pages you create, the more gateways you open up for incoming search traffic.

Find a long-tail keyword and use it throughout your landing page. For example, Copyblogger targets the keyword “SEO copywriting” on one of their landing pages.

4.Make sure your website is mobile-friendly


It’s more important than ever to make sure your website looks good and performs well on mobile devices.
Over 60% of daily searches are now performed on a mobile device.

 

5.Post valuable content on social media


It’s not talking about Facebook, Twitter, or Pinterest where anyone can post whatever they want. I’m talking about authoritative platforms where quality content is expected.
A few examples are Slideshare, Blogger, Quora and so on. These sites give you the opportunity to improve your search rankings, as well as build a following, within a short period of time.

Step #1: Find a trending topic.
Step #2: Make an outline. 
Step #3: Find supporting images. 
Step #4: Study successful Slideshare presentations.
Step #5: Create your Slideshare presentation

 

 6.Link to external sites with high Domain Authority


It helps pass link juice to your content when you get links from high authority domains. Likewise, it also helps your overall trustworthiness in Google’s eyes when you link to high authority sites.

 7.Use multiple keywords in SEO page titles


Selecting the right keywords for your content might help you reach the purpose of your content. So be very careful at your selections because they can lead to fulfilling your goal or not.
 Use of multiple keyword help your content to rank up, aqnd provides you high quality leads.



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